Tracking with a purpose

The Human Face of Big Data app for iOS and Android will anonymously track your behaviour and help scientists crowdsource a big picture of humanity over the coming days.

The free app launches later today and will learn not only about yourself but also how you compare to others. You can compare answers about your family, trust, sleep, sex, dating, and dreams with millions of others around the world and even identify your Data Doppelganger.

You can map your daily footprint, share what brings you luck, and get a glimpse into the one thing people want to experience during their lifetime.

The Human Face of Big Data.

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