Bond hit for science journalist

I recently (9th March) wrote about a new type of chemical bond for Chemistry World, specifically, the bond is a novel type of hydrogen bond that hooks up a B-H to the pi electrons in a benzene ring.

Interesting chemically, certainly.

But, intriguingly this news item has kind of gone viral, at least relative to the other news stories I’ve written for the magazine over the years (previous ones have been popular, but this is a notch above those as far as I can tell from the publicly available figures Twitter, Feedly, Muckrack and Facebook are showing me).

I will be discussing this in more detail in my forthcoming Comment column on Materials Today for those who are interested.

I wonder whether my original headline would have been less or more popular: Bond’s aromatic strength raises non-classical spectre”