What did you do during the Facebook downtime, Daddy?

In a recent incident that caught the attention of billions of users, a major social media platform (Facebook) experienced a widespread outage, leaving users unable to access their accounts for several hours. Many of them quickly migrated to their other social media accounts to gripe. Of course, as such disruption unfolds, initially users will perceive it as an individual issue, a problem with their phone or PC. We all occasionally get “session expired” notifications but are able to log back in to our apps, many people faced with this tried and were then told their password was incorrect and 2FA systems failed. It soon became apparent that this was a system-wide problem affecting all Facebook users.

The incident highlights an important lesson in recognizing systemic failures. Often, when faced with technical difficulties, individuals may assume that the issue lies with their own devices or accounts. However, as demonstrated in this case, persistent problems affecting numerous users indicate a broader issue with the platform itself.

The implications of such a widespread outage extend beyond inconvenience for users. First off, imagine not being able to use your social media and having to interact with the real world, chatting face-to-face with other humans, listening to bird song, smelling the roses, going for a walk in the fresh air!?!?!?! Whatever next?

Social media platforms do play a significant role in our lives and in modern communication, commerce, and information dissemination in general. When these platforms experience downtime on such a large scale, it disrupts not only individual users but also businesses, organizations, and even governments that rely on them for all kinds of activities including meeting social and healthcare needs in many instances.

Such incidents underscore the importance of strong infrastructure and contingency planning for technology companies. In an increasingly digital world, ensuring the reliability and resilience of their online services is important. Companies must invest in putting backup measures in place, in proactive monitoring systems, and rapid response protocols to minimize the impact of potential outages and so be in a position to resume normal service quickly. I mean, imagine having to spend more than an hour talking to other people face-to-face or taking a long walk, like maybe a mile or more!